Creative director

SOCIAL GRAB LLC.

My partner Matthew Dvertola and I established our own networking firm this year. As Creative Director, my main tasks involve crafting the overall design strategy of the company and assembling a team of highly creative and passionate graphic designers. I also help streamline processes related to the creative direction and execution of our work.

sales & marketing manager

LANDMARK PROPERTIES INC.

As the SMA, it is my duty to track Key Performance Indicators to measure and report on the effectiveness of sales & marketing programs, tools, and initiatives in collaboration with Sales training. I also develops marketing strategy from marketing plans to budgets that align with company priorities. I manage all internal and external communication, digital presence, including but not limited to property website, third party channels and social media while maintaining brand integrity. My success in this role has exceeded expectations by achieving over 8% of GPR growth above targeted goal and leasing the project to budgeted occupancy 5 months ahead of schedule.

COMMUNITY MANAGER

GREYSTAR

In this role, my responsibilities included: supervising, training and managing team of 15 to ensure top performance of resident satisfaction and leasing efficiency. I strengthened client/ownership relations through weekly data reporting on market conditions to regional and senior directors while presenting on weekly calls to report on the property's success. During this time I maximized occupancy by gaining resident retention, monitoring day-to-day sales & operations and ensured high quality staff were delivering excellent customer service.

SALES & MARKETING MANAGER

GREYSTAR

In this position I managed the sales team while directing and observing day-to-day activity. I successfully leased property to 100% occupancy year over year. Created engaging newsletters, text and email campaigns while maintaining the brand's integrity. Ensured all content adhered to the brand's voice while complying with regulatory requirements

COMMUNITY ASSISTANT

GREYSTAR

As a community assistant, I was tasked with supporting the operational managers while assisting residents with various tasks ensuring top customer satisfaction. These included producing phone calls, following up with written communication, creating social media posts, collecting payments, and assembling adhering to company's policies and procedures and with federal laws & practices.

Bachelor of Science

Degree in Care, Health & Society

Minor in Gender & Women Studies

Minor in Nutritional Science

certifications

Institute for Healthcare Improvement

Cultural Sensitivity Training

Introduction to Therapeutic Relationships & Communication

achievemennts

GREYSTAR, 2022

Highest GPR increase in over 10 years

GREYSTAR, 2021

Winner of the Greystar March Madness Competition

Winner of the Greystar WOW Fridge Competition

GREYSTAR, 2019

Top Property Salesman Award

Design Mockups

I create realistic visual representations of client projects.

Branding

I bring to life clients inspirations and create distinct identities for businesses target audiences.

BudgetinG

I am comfortable with using software to compute for costs and budgeting.

Communication

I am a good listener and collaborator. I write and converse with ease.

Creativity

I combine a vivid imagination with design sense and practical application.

Attention to Detail

I cover all bases and strive for perfection, even in the smallest details.

MARKET ANALYSIS

In depth review of company's strengths, weaknesses, competitor notes & action items.

EMAIL CAMPAGINS

Enticing informative emails with call to action to better market to online prospects.

BUSINESS PLANs

Detailed & attractive analysis of companies overview & objectives.

MARKETING COLLATERAL

Brochures, infographics, business cards, etc.

Newsletters

Magazine advertising, brand stories, blog posts, etc.

SOCIAL MEDIA

Social media insights, consultation & management

"Shay is dedicated and consistently going above and beyond what's expected of her. She is a real go-getter. I am impressed by her work ethic, attention to detail, and ability to get the job done."

Shay is a dream to work with. She really listens to her team members. She is​ an excellent communicator, insanely creative and has vision that's un​paralleled. She is always pushing the boudaries and coming up with new, in​novative ideas"

Kaitie Moxam

Team Member